About Me
Building WordPress systems with precision and purpose

I'm a freelance WordPress systems developer with over a decade of hands-on experience building websites, e-commerce platforms, learning management systems, and business automation workflows. I work with businesses of all sizes — from local shops to international companies — delivering systems that are built to perform and built to last. I also leverage AI tools for rapid prototyping, code generation, and workflow automation to deliver faster without compromising quality.
I work from Figma layouts when provided, or build directly from brand assets and wireframes — every design gets client sign-off before development starts. When there's no designer on the project, I apply proven UI/UX patterns and responsive best practices to deliver polished, professional results. I integrate AI-assisted development into my workflow — from vibe coding and rapid prototyping to content structuring and automation logic — letting me move faster and smarter on every project. My approach is ownership-first: you keep everything — hosting, domains, plugin licenses, code, and data. No lock-ins, no hidden costs. I specialize in WordPress + Elementor Pro, WooCommerce, custom PHP/JS/CSS, WPML, ACF, LearnDash, Cloudflare, and integration pipelines with Airtable, Monday.com, and automation tools.
I believe in client independence — every project is delivered so you retain full control over your hosting, domains, licenses, and data. I offer project-based builds, hourly dev time, and monthly retainers for ongoing partnership.

Years Experience
Projects Delivered
Happy Clients
Working internationally — Israel, EU & US clients supported
How I Work
From concept to launch — in four clear steps
Discovery & Scope
We review your requirements, reference sites, and business goals. Clear scope means no surprises.
Design Collaboration
Working from Figma layouts or building from brand assets — responsive, polished, and on-brand.
Development
Clean, performant code. Modular builds that let you phase development at your own pace.
Launch & Optimize
Go live with confidence. Performance tuning, SEO, and ongoing support available.
Discovery & Scope
We review your requirements, reference sites, and business goals. Clear scope means no surprises.
Design Collaboration
Working from Figma layouts or building from brand assets — responsive, polished, and on-brand.
Development
Clean, performant code. Modular builds that let you phase development at your own pace.
Launch & Optimize
Go live with confidence. Performance tuning, SEO, and ongoing support available.
Tools & Technologies
Ready to Build Something That Works?
A short intro call. No commitment. Just a conversation to see if we're a fit.
15-minute intro. No obligation.